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Yahoo! Announces Plans to Expand in Lockport, New York
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Sunnyvale : Yahoo! has announced plans to build new data and customer care centers in Lockport, New York later this year. Yahoo!’s expansion in Western New York will provide additional capacity and world-class customer care service, ensuring that Yahoo! users have fast product experiences and access to helpful customer support.
Yahoo!...
Trends emerge in app preferences of iPhone vs. Android users
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Which web and mobile properties found the largest audiences in 2012? According to Nielsen, Americans on the web were most inclined to search, socialize, shop, browse or, of course, look things up on Wikipedia.
The two US sites that averaged the greatest number of monthly unique visitors were web giants Google and Facebook: the former averaged...
Max Levchin joins,David Kenny and Brad Smith Step Down from Yahoo! board
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Sunnyvale: Yahoo! Inc.has announced that Max Levchin has been appointed to its board of directors, effective immediately.
Levchin is a computer scientist, serial entrepreneur and angel investor with extensive experience building enduring Internet companies. His latest undertaking, HVF, is focused on solving big problems and improving lives...
Facebook leads all site categories along with mobile
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Facebook hasn’t always been the most popular service offering social sign-ins to other sites. But it claimed the first-place mantle over a year ago and has continued to strengthen its hold across more categories of sites, according to user management platform provider Janrain.
Media sites provide a particularly stark example. At the...
Yahoo! and Media.net Launch Contextual Ads
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Sunnyvale : Yahoo! and Media.net today announced a long-term agreement to launch Yahoo! Bing Network Contextual Ads, powered by Media.net. The program aims to provide web publishers with a powerful and effective new solution for earning advertising revenue. Publishers can now use the Media.net platform to create and customize ad units that...
US Digital Ad Spending to Top $37 Billion in 2012 as Market Consolidates
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eMarketer estimates that marketers will spend $37.31 billion on digital advertising in 2012. Digital ad spending will rise 16.6% this year, and will experience double-digit growth through 2014.
Based on the Interactive Advertising Bureau/PricewaterhouseCoopers data for the first two quarters of 2012, and because the digital ad spending market...
Yahoo! Completes First Stage of Alibaba Share Repurchase Agreement
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Sunnyvale : Yahoo! Inc. has announced that it has closed the initial sale of shares in Alibaba Group Holding Limited. At closing, Yahoo! received approximately $7.6 billion, $6.3 billion in cash and $800 million in preferred shares of Alibaba in exchange for half of Yahoo!'s 40 percent stake in Alibaba, as well as a payment...
Kathy Savitt Joins Yahoo! as Chief Marketing Officer
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Sunnyvale: Yahoo! Inc.has announced that Kathy Savitt is joining the company as chief marketing officer, responsible for all worldwide marketing and branding. Savitt will join the company on September 14 and will report directly to Yahoo! CEO Marissa Mayer.
"We are very excited to welcome Kathy to Yahoo!," said Marissa Mayer,...
Yahoo! Appoints Marissa Mayer Chief Executive Officer
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Sunnyvale:Yahoo! has announced that it has appointed Marissa Mayer as President and Chief Executive Officer and Member of the Board of Directors effective July 17, 2012.
The appointment of Ms. Mayer, a leading consumer internet executive, signals a renewed focus on product innovation to drive user experience and advertising revenue for one...
Brands Can Leverage Technology to Capitalize on New Mom Movement: Yahoo ! Starcom MediaVest study
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Cannes : Yahoo! , the premier digital media company, and Starcom MediaVest Group, shared findings from their year-long, global study, ‘Brave New Moms: Navigating Technology's Impact on Family Time,' at the 2012 Cannes Lions International Festival of Creativity. The study revealed that across generations, age and countries, 84%...