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Mobile and Social Grab Spots in Moms’ Grocery Carts
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Female smartphone owners use their devices more for grocery shopping than they did a year ago.
Mobile food apps and social platforms like Pinterest are affecting mealtime more than ever before. According to a December study of female smartphone owners surveyed by AllRecipes.com from among the Allrecipes.com and Meredith Women’s Network...
United Colors of Benetton’s new fashion campaign centers on the iconic value of color
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Paris: The future of United Colors of Benetton is ever more colourful. Newly interpreted, color returns to the forefront in an iconic Spring/Summer 2013 fashion campaign which uses the original stories of a cosmopolitan team of ambassadors to illustrate United Colors of Benetton's passion, innovation and openness to the world, looking...
Digital and social to see increased focus in 2013
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Faced with a luxury consumer who has high mobile expectations and a demonstrated tendency to spend big online, luxury marketers are upping the ante. According to a survey of over 130 worldwide luxury marketing executives conducted by Worldwide Business Research and ShopIgniter, 85% said they planned to increase their digital marketing...