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Salmon to support Audi car brand in new digital and web strategies
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Audi UK has appointed Salmon as its new strategic digital and web partner. The main brief is to work with the premium car brand’s in-house team to develop and implement new digital strategies focusing on the management of its website.
The appointment, made after Audi conducted its overall strategic review for 2013, will see Salmon assist...
WPP agencies bag 12 Gold Lynx,two Grand Prix Dubai Lynx Awards
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WPP, the world’s leading marketing and communications services group, topped the points tally at this year’s Dubai Lynx Awards.
WPP recorded almost twice the number of points of its nearest competitor.
Among the WPP winners was Y&R Dubai, named Agency of the Year for the third year running. Ogilvy Dubai and JWT Cairo were runners...
Ogilvy CommonHealth Worldwide launches Moscow branch
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Ogilvy CommonHealth Worldwide launches a new brand on the Russian market — Ogilvy CommonHealth Russia. This new agency, specializing in communications for the pharmaceutical and healthcare market, will form part of Ogilvy Group Russia.
Parsippany : Ogilvy CommonHealth Worldwide is a global communications agency specializing in services...
GroupM launches new Consulting Services
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New York :GroupM has announced the launch of GroupM Consulting Services, a new division designed to help clients achieve significant and lasting improvements to their marketing effectiveness and business results.
The announcement was made by GroupM North America CEO Kelly Clark, who said the new unit would be led by Ernie Simon, a media...
Partners Andrews Aldridge wins TV brief for Marriott London Sevens
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Marriott Hotels’ European creative agency, Partners Andrews Aldridge, has been tasked to create a TV ad to drive awareness of, and engagement with, the brand’s sponsorship of the Marriott London Sevens. The project was won following a competitive pitch.
The Marriott London Sevens, an RFU event sponsored by Marriott Hotels & Resorts,...
Ogilvy & Mather adds 12 new members from around the world
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Ogilvy & Mather announced today important changes to its Worldwide Board. Firstly, Carla Hendra, Chairman of OgilvyRED, the agency’s global strategy and innovation practice, has been appointed Vice Chairman of the Board, a newly created position. Additionally, the agency announced a significant expansion of the Board to include a more...
Gunn Report: Del Campo Saatchi & Saatchi named second most creative agency worldwide
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Historic results for the Argentine agency, placing them on the podium with Wieden+Kennedy New York and BBH London
Led by Pablo del Campo, the Argentine agency achieved this esteemed position working with such clients as Procter & Gamble, BGH, the InBev Beers (Quilmes, Andes, and Norte), Sony PlayStation and Sony Cyber-shot, Coca-Cola,...
Omnicom Agencies Crown the Gunn Report 2012: BBDO and DDB Take Top Honors
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New York : Omnicom Group (NYSE: OMC), a leading global marketing and communications company, finished with two of the top five honors in The Gunn Report 2012 Most Awarded Network and Most Awarded Digital Agencies in the World.
For the seventh straight year, BBDO was named the Most Awarded Network in the World. DDB was ranked the second Most...
OgilvyOne launched in South Africa
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Johannesburg : The world comes to South Africa this week as respected world leader in direct and digital marketing, OgilvyOne, launches in the country.
Voted the number one global Customer Engagement company by the business researcher Forrester last year, the dynamic digital direct agency digs deep into data to uncover powerful insights...
Harveys appoints Bazaarvoice, Social@Ogilvy for strategic social campaign
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London: Harveys, wholly-owned by Steinhoff, has appointed social software leader Bazaarvoice (NASDAQ:BV) and Ogilvy & Mather, as part of a major rebranding exercise.
Social@Ogilvy, Ogilvy & Mather’s global social media marketing unit and Bazaarvoice will manage and execute Harveys' complete social strategy and community...