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UEFA Champions League player mascots at forefront of new MasterCard advert
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London:MasterCard has announced a UEFA Champions League player mascot advertising campaign created by McCann London in support of their 17th season of sponsorship of The UEFA Champions League. The idents break on the 2nd April during the Quarter-final stage and will be shown in 20 different markets across Europe.
For the first time, MasterCard...
OgilvyOne’s campaign for Dishoom serves up a slice of vintage Bombay on a plate
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London: OgilvyOne UK has created a campaign for Dishoom, a newly-opened restaurant in East London inspired by the old Irani Cafés of Bombay. The campaign aims to bring their rich cultural tradition to London and attract the local Shoreditch community to dine there.
Dishoom pays loving homage to the Irani cafés that were once part of the...
Graffiti gets a spellcheck in new campaign for The Tutor Crowd
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Spelling and grammatical mistakes in graffiti around London have inspired a new tongue-in-cheek campaign by Arc, a division of the Leo Burnett Group, for the online English tuition service The Tutor Crowd.
The campaign shows the offending graffiti on walls, toilet doors and public areas around London corrected with paint pens and stickers.
The...
New Gumtree campaign celebrates buyer & seller success stories
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Fold7 has created a TV, radio and online campaign for Gumtree. The campaign is the agency’s first work for Gumtree since winning the business in January.
The aim of the campaign, entitled “Success!” is to bring to life the thousands of success stories shared every day by Gumtree’s 8.6 million users. It stars comedian Sanderson Jones...
180 Amsterdam creates wild animal moustache print ads for shave shop Barber
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Amsterdam: A series of stylish and amusing print ads for high-end shave shop Barber will be appearing in washrooms across Amsterdam from today.
Each of the four posters in the range, created by ad agency 180 Amsterdam, depicts one of the wildest beasts on earth – the bear, the hippo, the caribou and the buffalo – sporting elaborately...
Mother launches new provocative and humorous Green & Black’s campaign
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Mother has created a provocative and humorous new print and outdoor campaign for Green & Black’s Organic Chocolate.
The campaign, which gives each chocolate bar in the range its own alluring persona, is the first by Mother for the brand since it picked
up the business last year.
The Butterscotch bar in the range, shown apparently...
Partners Andrews Aldridge helps to make the world stand still
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Rolls-Royce Motor Car’s lead creative and strategic agency Partners Andrews Aldridge has developed a global launch campaign for the Rolls-Royce Wraith. This new addition to the super luxury marque’s product line up will be revealed at the Geneva Motor Show on 5th March 2013.
Wraith is the most powerful Rolls-Royce to be built in the brand’s...
18 Feet & Rising launches campaign to encourage young people to sign up for NCS
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London: 18 Feet & Rising is launching an innovative marketing campaign to encourage young people to sign up for the National Citizen Service (NCS), a ground-breaking scheme that helps 16- and 17-year-olds take positive action in their lives.
The agency has created a fashion range, poster campaign supported by press and PR buzz to promote...
Saatchi & Saatchi Italy launches new Toyota Auris Hybrid campaign
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Saatchi & Saatchi Italy has developed the communication campaign for the European launch of the new Toyota Auris Hybrid.
For the Italian agency this is an important reaffirmation, as the agency had already created the European launch campaign for the new Yaris for Toyota Motor Europe.
The New Toyota Auris Hybrid is a real innovation....
United Colors of Benetton’s new fashion campaign centers on the iconic value of color
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Paris: The future of United Colors of Benetton is ever more colourful. Newly interpreted, color returns to the forefront in an iconic Spring/Summer 2013 fashion campaign which uses the original stories of a cosmopolitan team of ambassadors to illustrate United Colors of Benetton's passion, innovation and openness to the world, looking...