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Ogilvy , CIC team up again to launch “2012 Crisis Management in the Microblog Era”
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Shanghai: CIC and Ogilvy Public Relations, China have teamed up again to jointly launch the white paper, “2012 Crisis Management in the Microblog Era,” which analyzed 50 Chinese brand crises in 2012 – concluding that brands which respond within the first 8 hours of a crisis’ outbreak are more effective at controlling...
Debby Chang Joins Neo@Ogilvy Shanghai
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Shanghai : Neo@Ogilvy China has announced that Debby Chang is returning to the Ogilvy Group as General Manager, Neo@Ogilvy Shanghai, a newly created position aimed at strengthening the leadership team in China and coinciding with the expansion of Neo@Ogilvy’s operations in Shanghai which will serve as a hub for performance marketing...