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Reflect Systems Reaches Milestone of 175,000 Digital Screens
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Dallas : Reflect Systems, a leading provider of digital media software and services, has announced the expanded reach of ReflectView digital media networks, including the milestone of 175,000 active displays in use by retailers and businesses.
The ReflectView digital media platform is used to create deeper relationships with shoppers and...
Schematic launches Schematic Touch IOH division
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Schematic, a WPP company, has announced the launch of Schematic Touch, a new interactive out-of-home (IOH) division created to help brands and venues connect with consumers through interactive experiences in public spaces. Experiential marketing pioneers Eric Mauriello and Josiah Hobson have been tapped to lead the division, joining the firm...
Clear Channel Airports announces new advertising program
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Clear Channel Airports has introduced exciting changes to Oakland International Airport with a new advertising program featured in both terminals. The refreshed advertising program features a state-of-the-art Visitor Information Center in both baggage claim areas, several high-definition LCD Screens throughout both baggage claim areas and...
Adcentricity Announces Research Lite for Digital OOH
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Adcentricity , North America’s largest aggregator and award winning strategist for digital out-of-home (DOOH) media, today announced that Verizon Wireless was the first advertising client to utilize Research Lite, a new extended service that includes pre-packaged and customized research studies to measure digital out-of-home campaigns...
Nine Out of Ten Teen Mall Shoppers Notice Mall Advertising
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Almost all , 95% of teen mall shoppers notice some type of mall advertising, according to a recently released report from consumer and media research firm Scarborough Research . On a typical visit, 68% of teens spend two or more hours at the mall, with more than a quarter (28%) spending upwards of three hours. More than half of teens (56%)...
DoubleTake Announces Baggage Carousel Advertising Program Expansion
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As part of Clear Channel’s commitment to provide airports with emerging advertising technologies, DoubleTake Marketing, in conjunction with is preparing to launch its creative and innovative advertising medium to additional airports. This unique new baggage carousel wrap can be purchased short term or long term and provides a moving...
Screen Giant Media Corporation business goes up
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Heritage Media Corporation has announced that the mobile division of its North American operating subsidiary,, continues to exceed expectations with the appearance of its LED video billboards at numerous concerts, rodeos and outdoor festivals.
CEO John Manolescu commented, “In response to a clear increase in demand for our mobile services,...
CBS Outdoor Launches Turnkey Text Messaging Platform for Advertisers
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CBS Outdoor, has launched an innovative text messaging (or SMS) capability for its advertisers’ media campaigns. The program, called txt2go, will include a text keyword on advertiser signage that the public can use to access marketing messages from the client, including special offers and promotions. The interactive feature enhances...
Access 360 Media unveils Nielsen Audience Measurement Research Study
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Access 360 Media , the nation’s largest Out-of-Home multi-platform media network reaching young adults, today revealed the powerful results of a comprehensive, OVAB consistent Nielsen audience measurement research study representing more than 4,300 Game Crazy, For Your Entertainment (f.y.e.), Hollywood Video and Movie Gallery retail...
Roaring Thunder Media bags private jet terminal in the Caribbean
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Roaring Thunder Media has announced another addition to their roster of private jet terminals in the Caribbean, Island Air Cayman Islands. Roaring Thunder Media the premier provider of display advertising opportunities which are available in private jet terminals and Island Air Cayman Islands, will provide top luxury brands opportunities...